This is Marketing Psycho podcast covering the latest news from power semiconductors industry.

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This is Marketing Psycho podcast covering the latest news from power semiconductors industry.

Join me:

• Web — https://www.marketing-psycho.com/

• Facebook — https://www.facebook.com/marketingsalespsycho/

• Instagram — https://www.instagram.com/marketingpsycho/

Subscribe to my newsletter — https://www.marketing-psycho.com/power-semiconductors-newsletter-subscription/


This is Marketing Psycho podcast covering the latest news from power semiconductors industry.

Join me:

• Web — https://www.marketing-psycho.com/

• Facebook — https://www.facebook.com/marketingsalespsycho/

• Instagram — https://www.instagram.com/marketingpsycho/

Subscribe to my newsletter — https://www.marketing-psycho.com/power-semiconductors-newsletter-subscription/


This is Marketing Psycho podcast covering the latest news from power semiconductors industry.

Join me:

• Web — https://www.marketing-psycho.com/

• Facebook — https://www.facebook.com/marketingsalespsycho/

• Instagram — https://www.instagram.com/marketingpsycho/

Subscribe to my newsletter — https://www.marketing-psycho.com/power-semiconductors-newsletter-subscription/


This is Marketing Psycho podcast covering the latest news from power semiconductors industry.

Join me:

• Web — https://www.marketing-psycho.com/

• Facebook — https://www.facebook.com/marketingsalespsycho/

• Instagram — https://www.instagram.com/marketingpsycho/

Subscribe to my newsletter — https://www.marketing-psycho.com/power-semiconductors-newsletter-subscription/


This is Marketing Psycho podcast covering the latest news from power semiconductors industry.

Join me:

• Web — https://www.marketing-psycho.com/

• Facebook — https://www.facebook.com/marketingsalespsycho/

• Instagram — https://www.instagram.com/marketingpsycho/

Subscribe to my newsletter — https://www.marketing-psycho.com/power-semiconductors-newsletter-subscription/


As I previously mentioned in Top 10 Power Electronics Events. Part 1 and Part 2, there are many trade fairs and exhibitions around the world in the field of power electronics. Some of them include power semiconductors sections. Some of them are filled with companies that produce power electronics equipment and use power semiconductors.

Since the world is still suffering from the pandemic, many power electronics trade fairs were canceled or are being held online like APEC this week. Only several countries at the moment organize live shows. …


What inspires us? Each person will answer in their own way. For some it is an example of people, for others it is books, music, dancing, dawn, sunset and much more. Movies can also fall into this category. They evoke different emotions, but they do not leave you indifferent.

Movies can be liked and disliked, cause laughter or tears, they can make you think or, conversely, distract from other thoughts. But, of course, they can also inspire you by challenging you. Such films are also available in the field business, management, etc. …


SMART is a methodology used to define goals and set tasks. The inventor of the SMART scheme is George T. Doran. He described this approach in the article ‘There’s a S.M.A.R.T. way to write management’s goals and objectives’ for the magazine Management Review in 1981.

There are various ways to decipher the abbreviation SMART. The most well-known interpretations:

SMART is Specific, Measurable, Achievable/Assignable, Relevant/Realistic, and Time-bound/Time-limited.

There are also extended versions of this model, for example, SMARTER, in this case, two more criteria are added, which are interpreted variously in different sources. You may encounter the following options: Evaluated and…

Alexey Cherkasov

Marketing and sales professional with over 10years experience in b2b industry of power electronics and power semiconductors.

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